How Real Money Casinos Keep You Coming Back Without You Noticing

How Real Money Casinos Keep You Coming Back Without You Noticing
Alicia Butler
Written by:
Alicia Butler
Andrew McDermott
Fact checked by:
Andrew McDermott
🗓
Updated: June 5th 2025

When playing at casinos (no matter whether they’re online casinos or land-based ones), you might find yourself struggling to stay away.

There’s a reason for this: casinos are really good at getting players to return and keep them spinning the reels or entering the live dealer rooms. They’re so good at it, you might not even notice their tactics.

Let’s look at a few ways real-money casinos keep you coming back that you might not even notice.

5 Ways Real Money Casinos Hook Players Into Returning

The main ways casinos keep you coming back are through loyalty programs, promotions, marketing tactics, and massive game libraries.

Loyalty Programs

With loyalty programs, the more you gamble, the more you get rewarded. The obvious answer is just to play less, right?

Sorry, real-money casinos are really good at getting players to strive to reach that next loyalty tier or win a loyalty prize.

That’s why casinos offer these programs. Sure, they want to reward their loyal players, but they also want casual bettors to become regular ones.

Promotions for Existing Players

You might think you’re not going to head to the casino or log into your online account. But then, you see an advertisement for a promotion.

Deposit a minimum of $50, and get 10 free spins!

Promotions like this are hard to pass up, and casinos know players will be tempted to take advantage of offers.

One of the reasons players return to casinos is that these deals are too good to ignore.

Email/SMS Marketing

If you’ve signed up for email or text marketing at an online casino (and who hasn’t?), you’ll notice you get alerts for promotions, new games, special events, and more.

These are little reminders to keep playing at a real-money casino, and marketing teams send them for a reason – they work.

New Games

Casinos also send out marketing blasts to promote new games.

With thousands of slots available at some online casinos, it’s impossible to play them all. Yet, new games are often too exciting to pass up, especially if the casino offers you a promotion or free spins to check them out.

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Alicia Butler

Alicia is OddsSeeker's Lead Editor & Fact Checker! She's been reviewing online casinos, sportsbooks, and other gaming since 2021, but has well over a decade of experience writing and editing for some of the largest online magazines and brands since 2011! Over her career, Alicia has worked as a travel and entertainment writer & editor contributing to widely read digital publications such as The Spruce, The Balance and The Spruce Pets, VeryWell, and TripSavvy. Alicia makes sure our readers can trust every word - holding both our team & our gaming operator partners to the highest standard to ensure that our readers always have the best possible experiences playing gaming online! Beyond OddsSeeker, Alicia is a marketing expert, entrepreneur, and avid traveler based in Connecticut!

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